As a medium-sized family company, we remain true to our values ​​and maintain a fair and trusting relationship with customers, hairdressing entrepreneurs, trading partners, and employees around the globe. At the same time, we also want to play a leading role in the hairdressing markets with our innovative and high-quality products and thus constantly improve ourselves.

That’s why the BERRYWELL brand follows a holistic approach and stands for

Excellence:
Our products are “made in Germany” so they combine modern technology with the highest quality. This means all our products are reliable and user-friendly and guarantee perfect results.

Partnership:
We see ourselves as hairdressers’ partners and use our expertise to support them in their daily work and in achieving their goals.

Exclusivity:
Our entire hair cosmetics range is only available in salons. This means that the needs and requirements of hairdressers are the top priority for all our products.

Practical relevance:
Our holistic range was developed in close collaboration with hairdressers. The sizes, formulations, handling, performance, and effectiveness are thus perfectly suited to everyday work in the salon.

Progress:
The BERRYWELL Academy, with an area of over 200m², is the heart of our competence centre and stands for application, training, and education at the top international level and is in constant dialogue with our professional hairdressing customers worldwide.

BERRYWELL – No one is closer.